We are celebrating a major new product launch in Tesco with our artisan Garlic & Coriander naan bread arriving in 250 stores around the country. The first weeks of sales are showing fantastic results with a week on week growth and an increase in store distribution already.
Who Are Clay Oven Bakery?
Established in Leicester in 2006, Clay Oven Bakery, started life producing naan breads for the local restaurant trade. Our business grew quickly from local distribution to national opportunities in the wholesale sector, followed by food service and more recently retailers.
The products themselves were created to fill a gap in the market for authentic naan breads that replicated the restaurant experience in the home. The core flavours are a traditional Plain, a taste-test winning Garlic & Coriander and a unique Spicy with new products in development. Every naan is hand-stretched and cooked in a Tandoor oven before being freshly packed and sent out. The factory is nut-free and uses natural ingredients with every product is suitable for vegans.
We are now proud to include household names such as Co-Op, Morrisons, Booths and now Tesco as our customers.
This significant and exciting listing has been a result of many months of hard work with the buyers at Tesco as well as in house development to ensure the right product was on the shelves in January 2020. We are already working with the buying team to increase distribution and the hope for the future is that more of our traditional products will be in Tesco stores.
The owners of the bakery are delighted with this recent listing saying; ‘This is excellent news for Clay Oven Bakery. We have worked hard as a brand to develop products for Tesco and we are pleased to see the large naans on the shelves.’
The 360g Garlic & Coriander naans are now available in Tesco stores and online with plans to expand distribution to more stores across the UK.
If you are interested in stocking our products, please contact us.